CR Brand Notebooks
CR Brand started when my close friend, Sandy said "you know what sucks? I carry a notebook and a wallet. I mean, there's a pocket in my notebook, but everything just falls out."
I pulled a cereal box out of the recycling, grabbed an X-Acto knife and got to work. "Slots," I said. "It needs slots."
After cannibalizing some notebooks that were lying around the house, a new product was born.
The next day people tried to buy that cereal box prototype, so we started a business.
We improved the cover material to the most rip-resistant paper you've ever seen, tightened up the design and found a manufacturer. They've survived tumbles in washing machines and rain-soaked trips to Alaska. These things are tough.
We sell both to retail and promo marketing channels.
Check them out at www.cr-brand.com.